Lyons Maid Drinka Winta Pinta promotional dance Mexborough South Yorkshire In the days before a television occupied the corner of every living room companies had to undertake promotional tours to bring their message to the people In during one of these promotions Lyons Maid held a dance in the South Yorkshire town of Mexborough to promote the consumption of milk The photograph shows a couple dancing and a further goup talking under a promotional display for Northern Daries