John Rawlings (1912 – 1970) single-handedly gave commercial fashion photography a sharp artistic focus. He transformed it into a medium brimming with color, light and fascinating composition. Rawlings created over 200 magazine covers for Conde-Nast. When his work for “Vogue” and “Glamour” hit the stands, sales and respect for fashion photography skyrocketed.
Published October 1, 1960
In this whimsical beauty shot, which appeared in the October 1, 1960, Vogue, a model poses behind a spray of water droplets. She wears a black sequined cap by Adolfo of Emme and her makeup consists of heavy black eyeliner, pale blue eye shadow, and soft pink lipstick. Sending a steely gaze to photographer John Rawlings, the model gives this relatively stock image an air of intimacy. Rawlings created this work toward the end of his 30-year career with Condé Nast, during which he created more than 200 Vogue and Glamour covers in addition to thousands of feature photographs.
Digitally Printed on Archival Photographic Paper resulting in vivid, pure color and exceptional detail that is suitable for museum or gallery display.