Pioneering poster artist Cassandre skyrocketed to fame when he created one of his first ads, “Étoile du Nord.” Utilizing a strong, streamlined style and inventive lettering, the artist born Adolphe Mouron Cassandre (1901 – 1968) revolutionized poster design. Created to be viewed from fast-moving vehicles, “Étoile du Nord” rapidly draws the eye from the central “V” at the bottom, to the star at the top, and then through the surrounding words. Despite its minimal colors, the strong contrast between the dark background and the silvery white tracks creates a strikingly compelling effect.

This art print was created using a sophisticated digital printer.  The Giclee printing process delivers a fine stream of archival ink on archival paper, resulting in vivid, pure color and exceptional detail that is suitable for museum or gallery display.